As the largest mobility club in Switzerland, the TCS wants to raise awareness of road safety issues and reaffirm its commitment to cycling and cyclists by rejoining the Tour de Suisse as “Road Safety Partner”.
This commitment to cycling is no accident. The TCS was founded in 1896 by 205 cyclists with the aim of improving road safety for cyclists. From1986-2001, the TCS acted as a partner of the Tour de Suisse and was responsible for ensuring that the vehicles accompanying the cyclists had a trouble-free journey. Now the TCS will again position itself as an expert in the field of road safety and as a sponsoring partner of the Tour de Suisse. With its national exposure the Tour de Suisse reaches a large audience. For the TCS this partnership will provide a broad platform to comprehensively raise awareness of the issues of road safety. In addition, the TCS will support the production of all safety mats used during the Tour de Suisse events for both men and women. Jürg Wittwer, General Director of the TCS, says: “The commitment to cyclists and road safety is in the DNA of the TCS and we are therefore very pleased to play an active role as the “Road Safety Partner” of the Tour de Suisse”.
By 2026, the Tour de Suisse aims to be one of the most sustainable sporting events in the world. Wherever possible, only electric or hydrogen-powered vehicles are to be used for advertising convoys and as accompanying event vehicles. This has further motivated the TCS to commit to the Tour de Suisse over the next two years. These goals are in keeping with the TCS’s commitment of making mobility in Switzerland safe and sustainable.